Google Ads Management That Delivers Leads, Not Clicks

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Google Ads / Ppc

Overview

Google Ads put your business at the top of search results immediately. Unlike SEO, which builds over time, paid ads generate leads from day one. The problem is most small businesses waste their budget on poorly managed campaigns.

Lumivox manages Google Ads for Melbourne SMEs with one goal: the lowest possible cost per lead. We set up campaigns properly, write ads that convert and optimise continuously so your budget works harder every month.

The difference between a well-managed Google Ads campaign and a poorly managed one is the difference between profitable growth and wasted money. We have seen businesses burn through thousands with nothing to show for it. We have also seen businesses turn a modest ad spend into a pipeline full of qualified leads. The difference is strategy, setup and ongoing optimisation.

Giving best

What We Deliver

01

Google Search Ads

Text ads that appear when your customers search for your services. We target high-intent keywords, write compelling ad copy and optimise bids to maximise leads within your budget. Search ads reach customers at the moment they are looking for what you sell.

02

Google Display Ads

Visual ads shown across the Google Display Network. Used for brand awareness and remarketing to people who have visited your website. Display ads keep your brand top of mind while customers are browsing other sites.

03

Remarketing Campaigns

We show targeted ads to people who visited your website but did not enquire. This brings warm leads back to your site when they are ready to buy. Remarketing typically delivers the lowest cost per conversion of any ad type.

04

Google Ads Setup

We build your Google Ads account from scratch: keyword research, ad groups, ad copy, landing page recommendations and conversion tracking. A proper setup is the foundation for every successful campaign.

05

Ongoing PPC Management

We manage your campaigns continuously: bid adjustments, negative keywords, ad testing, quality score improvements and monthly reporting. Ongoing management is what turns a good campaign into a great one.

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BRANDING

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Video Marketing

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Business Development

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Seo

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Google Ads

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Web Design

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BRANDING

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Video Marketing

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Business Development

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Seo

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Google Ads

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Web Design

Why lumivox

Why Lumivox for Google Ads / PPC

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Budget Efficiency

We do not set and forget. We review campaigns weekly, pause underperforming keywords and shift budget to what converts. Your cost per lead improves every month as we gather more data and refine targeting.

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Conversion Tracking

We set up proper tracking from day one. Phone calls, form submissions, online bookings. You see exactly which ads generate which leads. Without tracking, you are guessing. We eliminate the guessing.

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Transparent Reporting

Monthly reports show cost per lead, total leads, total spend and return on ad spend. No hidden metrics. No vanity numbers. You see exactly what your ad budget produces.

How it works

Our Process

STEP 01

Account Audit

We review your existing Google Ads account (if you have one) or research your market from scratch. We identify the highest-intent keywords and estimate your cost per lead before you spend a dollar.

STEP 02

Campaign Build

Keyword targeting, ad copy writing, landing page setup and conversion tracking. Everything configured before your first dollar is spent. We do not launch until the foundation is right.

STEP 03

Launch and Optimise

We launch campaigns and monitor performance daily for the first two weeks. We make rapid adjustments to maximise results from your initial budget. This intensive launch period sets the trajectory for long-term performance.

STEP 04

Monthly Reporting

A plain English report showing what was spent, what was generated and what we are optimising next. We discuss results on a strategy call and agree on adjustments.

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FAQ

Frequently Asked Questions

How much should I spend on Google Ads?
Most Melbourne SMEs start with a moderate monthly ad spend and scale as results come in. The right budget depends on your industry, competition and goals. We recommend starting at a level you are comfortable with and increasing investment as you see positive returns. We provide budget recommendations during your free strategy session.
Most campaigns generate leads within the first week. Optimisation improves cost per lead over the first 30 to 60 days as we learn which keywords and ads convert best for your specific business.
Google Ads gives immediate visibility. You pay per click. SEO builds organic rankings over time with no per-click cost. Most businesses benefit from running both. Ads fill the pipeline while SEO builds long-term equity.
Most failed Google Ads campaigns fail because of poor setup, not because Google Ads does not work. Common issues include broad keyword targeting, no negative keywords, poor ad copy and no conversion tracking. We fix these issues and build campaigns that generate measurable returns.
Yes. We set up the account under your ownership. You have full access at all times. If you ever leave Lumivox, you keep your account, your data and your campaign history.